Our people
Click on a member of our team for more information.
Board
Christophe joined the Future Foundation in 1998 to develop the nVision consumer insight service, which now has over 200 subscribers across Europe. He still plays an active role in the editorial and analytical development of all services and specialises in the cultural similarities and differences across Europe and their impact on consumer markets.
Christophe was appointed as Managing Director of nVision in 2001, however after taking a wide role in the international expansion of the Future Foundation, and sitting on the board of both the Future Foundation and Experian Business Strategies, Christophe was made Managing Director of the Future Foundation in March 2007. Following the successful management buy-out from Experian, Christophe has been appointed CEO of the newly independent Future foundation.
Through his years of experience at the Future Foundation, Christophe has worked with a wide range of organisations on a wide range of bespoke projects, gaining expertise in many consumer markets such as financial services, FMCG, retail as well as media and communications.
Christophe regularly designs and delivers workshops for clients on a variety of issues surrounding social, economic, political and technological change both at UK and European level. He is also often invited to speak at many external conferences for organisations such as M&S and the Sport Industry Summit.
Meabh Quoirin - Managing Director
Meabh joined the Future Foundation in 2002 as Head of Business Development for the both the UK and European nVision services. She was appointed Client Director in 2008 followed by Managing Director in 2009 (as part of the successful MBO team). As such, she is responsible for the effective running of Future Foundation as well as directing marketing and sales activities to accelerate the global growth of the business. Meabh also designs and delivers projects across all our client sectors including retail, media, finance and FMCG, with a particular focus on innovation. Meabh also regularly acts as the public face of the Future Foundation; as a regular spokesperson for the press and as an experienced conference speaker.
A truly bilingual French and English speaker Meabh has a varied commercial background in consulting, business development, marketing and press most notably in France, Ireland and the UK. She holds a BA (Hons) in International Business Communication from the University of Ulster as well as a Masters Degree in Socio-Cultural studies at the University of Strasbourg.
Meabh a rejoint la division nVision de Future Foundation en 2002, en tant que Responsable du Développement Commercial, un poste qu’elle a occupé 3 ans, pour diriger la stratégie commerciale ambitieuse de nVision au Royaume-Uni et en Europe, avant d'endosser récemment les nouvelles fonctions de Directeur des opérations.
En tant que collaborateur de Future Foundation, Meabh a été à l`origine de l’adhésion de plus de 80 clients au portail nVision d’analyse des tendances de la consommation ; citons notamment Interdeco, Orange, Saatchi & Saatchi, et récemment SFR et la Caisse Nationale des Caisses d`Epargne.
Totalement bilingue français-anglais, Meabh a acquis une expérience commerciale diversifiée en France et au Royaume-Uni, notamment dans l’organisation de conférences, avec un passage au département marketing de Disney. En tant que Directeur des opérations, Meabh est responsable du bon fonctionnement de nVision dans toute l’Europe, un rôle dans le cadre duquel elle supervise l’analyse nVision et le développement de produit, tout en veillant à ce que la croissance commerciale internationale soit satisfaisante. Elle collabore étroitement à l’offre de consulting ad hoc Future Foundation et travaille avec la division Business Strategies d’Experian pour veiller à ce que nos clients obtiennent une offre intégrée.
Meabh est un point de référence essentiel pour toutes les questions ayant trait à nVision.
Elle détient un diplôme BA (Hons) en International Business Communication de l’Université d’Ulster et une maîtrise d’Etudes Cinématographiques de l’Université de Strasbourg.
James Murphy - Editorial Director
James Murphy is Editorial Director at the Future Foundation. He leads the team responsible for the content and quality of nVision UK and nVision Europe, the company’s principal social analysis and forecasting services.
The editorial content addresses the future agendas facing brands in all consumer-facing sectors. He has recently completed a review of the Copenhagen Summit for nVision clients and also a strategic forecast of the long-term implications for both the private and public sectors of the General Election 2010. He also recently addressed the Financial Services Forum in the City.
Formerly, he was Director of Analysis at First&42nd, the business consultancy of Edelman and a non-executive director of Cohn&Wolfe. In an earlier incarnation, he was conseiller politique in the cabinet of a European Commissioner.
He has written for many outlets over the years including Market Leader, Brand Strategy, The Herald, The Observer… and has appeared as a social analyst on the Today Programme, Start the Week, Newsnight and PM.
His clients have included Skype, Coca Cola, the Association of Colleges, the Association of London Government, Friends Provident, Molson Coors, Channel Four and the BBC.
He lives in Islington and was educated at the Universities of Glasgow, Oxford and London.
James Murphy est Directeur éditorial au sein de la Future Foundation, responsable des contenus écrits de nVision (Europe et Royaume-Uni) et de notre nouveau service de veille des tendances émergentes : TrendExpress. Il est également Directeur de Model Reasoning, cabinet de conseil spécialisé dans le secteur public.
Auparavant, James était Directeur d’analyses chez First&42nd, cabinet de conseil appartenant au groupe international Edelman, puis non-executive director chez Cohn&Wolfe. Il est intervenu sur les plateaux des émissions Newsnight, Start the Week et The Today Programme en tant que spécialiste des évolutions socio-économiques.
Récemment, James a terminé un important projet sur les répercussions de l’augmentation des prix sur les modes de vie de la classe moyenne au Royaume-Uni, ainsi qu’une étude de l’impact des incitations à la non consommation dans le secteur du tourisme. Très bientôt, il terminera la mise à jour du Scénario Central : l’ensemble des idées clés à la base du travail du service nVision.
Melanie Howard - Executive Chair
Rejoining the business as part of the successful MBO team, Melanie is taking on the role of Chair in the newly independent Future Foundation. In this capacity she is responsible for networking and promoting the business more widely as well as advising the current executive management team in growing the business and enhancing services to clients. With over 20 years experience in social trends forecasting, Melanie is widely recognised as one of the most knowledgeable and versatile practitioners in this field having designed and directed over two hundred projects across most business sectors during her time at the Henley Centre and with the Future Foundation which she co-founded in 1996.
Recently she has run a variety of projects including exploring the future of philanthropy with CAF; helping develop an on-line hub for social business at Clearlyso.com and creating new applications for professional networking with Carole Stone at YouGovStone which resulted in Camelot’s Social Innovation Forum on new forms of stakeholder consultation. She is also a non executive director of Band and Brown communications and insight advisor to The Communications Agency, and continues to hold visiting roles at Henley Business School and the Royal College of Art.
Deborah Parkes - Non-Executive Director
Deborah has spent her entire career as a marketer – sometimes within corporates and sometimes within entrepreneurial businesses.
Initially she worked within the publishing arena with Maxwell Communications Corporation on a variety of business and academic titles. This culminated in a period of running special projects for the main board, with a focus on new acquisitions.
After six years, she moved across to marketing within the events industry – initially with EMAP running a series of B-to-C events and then at Richmond Events for 12 years as part of an MBO team that took the business from £5m turnover to £35m turnover and from a single UK market operation to one spanning the UK, Continental Europe and the USA.
Since January 2003, Deborah has set-up three businesses – Bish Bosh Bash (which runs corporate and marketing industry events); Parkes & Associates (which provides strategic marketing advice to marketing services businesses) and Vantage Conferences (which incubates and develops new B-to-B events).
Deborah joined Future Foundation as a Non-Executive Director in December 2009.
deborahp@futurefoundation.net
Colin Lloyd - Non-Executive Director
After a career in advertising and publishing, Colin founded KLP Group in 1970, which became a global marketing services organisation with Colin Lloyd as its Chief Executive. In 1983 KLP Group PLC became the first company in the promotion-marketing sector to become listed on the London Stock Exchange operating 35 subsidiaries in 12 countries. In 1990 KLP Group was acquired by the French advertising group RSCG and Colin was appointed to the board as President - Marketing Services Worldwide and Chairman of its UK operations.
In 1993 he was appointed Chief Executive of the Direct Marketing Association (UK) (www.dma.org.uk), the trade association for the UK Direct Marketing industry. Under his leadership the DMA grew to be the largest trade association in its sector in Europe. He jointly founded the International Federation of Direct Marketing Associations (www.ifdma.org), representing DMA's globally and was appointed the organisations first President. At the same time he was appointed Vice President of the Federation of Direct Marketing (FEDMA) the European representative body for direct marketing.
In 1999 he was appointed the DMA's first President. He stood down from this position in 2001.
Colin is a former President of the Institute of Sales Promotion, a former director of the Advertising Standards Board of Finance, a former Council member of the Advertising Association and a founding board member of Alliance for Electronic Business and former board director of the National Newspapers Mail Order Protection Scheme.
He is non-executive Chairman of Motivcom PLC and an NED of two private companies. In 2006 he was appointed as Chairman of the Fundraising Standards Board, the self-regulatory body for the UK charity sector.
During his career Colin has received a number of industry awards: Fellow of CAM, Fellow of the ISP, Roll of Honour of the MAA, Roll of Honour DMA.
Colin joined Future Foundation as a Non-Executive Director in December 2009.
colinl@futurefoundation.net
Account Directors
Barry Clark - Finance & Utilities
Barry Clark has worked in marketing for over ten years in both retail, FMCG and media.
Barry studied marketing and industrial relations at Strathclyde University, scooping a couple of prizes during his time there. He first job was selling beer - surely the dream of every young man. After a three year stint in sales for the Whitbread Beer Company, Barry moved to the company's marketing division where he worked across a number of brands including Hoegaarden, Stella Artois and Boddingtons. He then worked in new product development project-managing the creation and delivery of new brands. A spell with Costa Coffee followed where he created the marketing function at a time when the UK coffee market was beginning to undergo rapid growth. After the cappuccino years, Barry started a new chapter at HarperCollins as Senior Marketing Manager for Entertainment books. During his six years at the company he was responsible for marketing the JRR Tolkien catalogue at the time of the hugely successful Lord of the Rings movie franchise. This golden period gave him the excuse to travel to Cannes and New York while working with the studio, New Line Cinema. He also worked with brand owners, licensees and celebrities on the marketing of a range of books. During his time at HarperCollins Barry was elected as Chairman of the Audio Publishing Association, representing all publishers.
Barry joined the Future Foundation in April 2006, originally as Head of Client Services working with a variety of clients including Tesco, The Guardian, OMD and Gucci Group. In 2008 he became an Account Director with responsibility for both financial services and utilities. Barry has recently completed a project for a FTSE 100 financial services group that used consumer trend work as a platform for creative proposition development.
Barry has extensive experience of research and insight and is a trained focus-group moderator. As such he knows from painful experience how difficult it can be to keep a conversation with 12 surly blokes going for 90 minutes. Unsurprisingly he demonstrates considerable empathy for those involved in qualitative research.
Judith kleine Holthaus - FMCG & Automotive
Judith is the Account Director for the consumer sectors FMCG and Automotive. She joined the Future Foundation in 2009. At the Future Foundation, she helps clients strategically think about macro consumer trends and how that impacts on their products and brands; she also conducts PR projects around consumer trends that help create a story for her clients’ brands; working with her clients, she also does innovation and futureproofing workshops to help the innovation process; finally, and importantly, she adds insight through bespoke consulting projects around strategic issues that are specific to consumption, attitudes, and ways to capitalise on them.
Judith’s background is two-fold, firstly she worked in the Automotive and FMCG sector in roles in International Marketing, Brand Management, and sales at BMW Group, Unilever Germany, and L’Oreal Germany respectively. Secondly, having discovered a passion for research and data, Judith has built a wealth of knowledge in research: She completed a Masters in Management Research at the University of Oxford where she was further trained in both qualitative and quantitative research methods. During her time in Oxford she studied sociology, economics, and political subjects and received a number of scholarships to conduct further academic research that modelled how macro trends influence business decision-making.
Prior to joining the Future Foundation, Judith progressed quickly from a Research Manager role (designing, conducting and delivering market research) to a Research Consultant role at FreshMinds Research (advising clients, holding workshops, and presenting to senior management). She worked with her clients on national and international projects including consumer research, branding and tracking, segmentations and core consumer analyses, product launch support, concept testing, and more strategic market mapping, forecasts and market entry evaluations.
For her undergrad, she read BBA (Hons) in Business Administration from the University of Lancaster and McGill (Canada). Her focus was on management, marketing and economics, and her research was sponsored by Unilever Germany. Judith received an award for excellence from Accenture for her degree. Judith is a German national and speaks four European languages fluently.
Karen joined the Future Foundation in August 2009 as an Account Director, specialising in new media and digital technology. She is responsible for managing relationships with major nVision clients within the sector including BBC, Channel Five, Discovery Networks and Yahoo. Her role also sees her developing new relationships with key industry players, as well as delivering bespoke analysis and consultancy.
Karen’s background is in PR, bringing 11 years of strategic experience across a broad range of consumer and corporate brands, across sectors as diverse as technology, food and drink, automotive, finance and travel. Karen has worked on campaigns with clients such as Microsoft, Procter & Gamble, Philips Consumer Electronics, Vauxhall Motors and First Direct.
Karen graduated in 1997 from the University of Warwick with an honours degree in English and Latin – the English element proved to be the perfect vehicle to exploit her love of the written word, although the Latin has yet to prove its worth in day to day life.
Michael joins us from OMD UK where he set up and ran OMD's first trend forecasting unit. While at OMD Michael worked with clients as diverse as Bauer, The Home Office and Reckitt Benckiser on a broad range of subjects from ethics to security in modern Britain.
Michael studied Philosophy and English at University College Dublin (2001) and has an M.A in Twentieth Century Literature from Goldsmiths' College (2002).
Pippa Goodman - Retail, Leisure & Property
Pippa joined the Future Foundation in September 2008 as Account Director. Specialising in retail, leisure and property, she has day to day responsiblity for our clients in these areas, as well as developing and delivering new analysis and bespoke consultancy projects.
Pippa brings 15 years' experience of identifying and leveraging consumer and business trends to enhance clients' positioning and communications across a wide range of markets. With expertise in retail, property, food and drink, travel, healthcare and education, Pippa has worked with clients as diverse as Kimberly-Clark, L'Oréal, Kodak, Land Securities Trillium, Tate & Lyle and Microsoft.
Most recently with The Engine Group - as a director at Mandate Communications - Pippa previously also worked with international consultancy Fleishman-Hillard and London Business School. She has a BA in History from Exeter University.
Analysts / Consultants
Dominic Harrison - Head of Global Trends
As Head of Global Trends, Dominic is responsible for developing and maintaining the Future Foundation’s international research offer. He has worked with a range of global clients on international projects and regularly speaks at the Future Foundation’s Changing Lives conferences and at external events. He is also editor of TrendExpress and regularly writes for the service, now in its fourth year.
Dominic joined the Future Foundation in July 2006 as an analyst having completed an Internship with the Projects team. He graduated from the University of Bristol with a First Class Honours degree in Politics and German.
As a Senior Analyst within the content and intelligence divisions, Damian's role primarily centres around nVision Europe in terms of analytical upkeep and client liaison, as well as contributing to multi-discourse projects and report-writing. He also holds select nVision client accounts. Some of the work he has undertaken whilst at the Future Foundation has included comprehensive PR projects for Kellogg's and Bendicks, as well as work for the likes of esure, Adidas and Barclays.
Prior to joining Future Foundation, Damian worked at SPA Research and was involved in both Quantitative and Qualitative projects for the likes of Procter & Gamble and What's on TV. Before relocating to London, he previously worked as Projects Development Assistant at Egenica Ltd in Greater Manchester, working with clients such as Flying Presents and Fairport Convention with more of a design and copywriting focus. Academically, Damian has a BA (hons) in Sociology from the University of Leeds, and an MA in Sociology from the University of Manchester, where his research dissertation examined postindustrial urbanism and public space consumption in the city of Manchester.
Marta Vilella-Vila - Head of Intelligence
Marta joined the Future Foundation in 2004 and now manages the Intelligence team. She is responsible for the development and delivery of the high quality knowledge base of nVision. She works closely with the Account Directors team to develop a sector specific intelligence base in order to support clients make better-informed strategic decisions. Her work also includes producing reports and presentations to clients on a variety of consumer-related themes.
Marta is originally from Barcelona and, prior to joining the Future Foundation, she worked in her hometown for several years in communications, marketing and social research both for the private and public sector. She began as a Communications Officer in Hewlett-Packard, then moved to the motor industry and was product and marketing research manager for Piaggio/Derbi. After having researched the scooter sector for four years, she moved to the education sector as a Communications Manager for the Open University of Catalonia (UOC), a leader in online learning technology and where sociologist Manuel Castells is Director of the Internet Interdisciplinary Institute. She came to the UK in 2002 and, after completing a Master’s degree, she worked as researcher at the London School of Economics and Political Science (LSE) on a health communication project and then as a researcher for the New Local Government Network, a think tank based in London.
Marta's work has been reflected in several publications in the area of consumer studies and health communication research. She has published several papers in the International Journal of Consumer Studies, the Journal of Socio-Economics, Eurohealth and the LSE Health discussion paper series. Currently, she is editing a special issue for the journal Futures.
Marta holds a BA (Hons) in Media & Sociology (Universitat Autonoma of Barcelona), a Postgraduate degree in Communications Management (ESADE) and an MA in Media and Communications (Goldsmiths College, University of London).
Despues de cuatro años en The Future Foundation, Marta es actualmente la responsible del equipo de ‘Intelligence’. Sus responsabilidades incluyen la gestión de los contenidos del servicio nVision, así como la elaboración de nuevos informes y tendencias. Marta realiza a menudo presentaciones sobre temas de tendencias de consumo. También se ocupa de la supervisión de cuentas de varios clientes, como Ikea, Mazda y EasyJet.
Anteriormente, Marta trabajó en Barcelona como Product Manager en el sector de la motocicleta (Derbi Nacional Motor S.A.) y como responsable de comunicación interna en la Universitat Oberta de Catalunya. Se trasladó a Londres en el año 2002, y tras completar un Máster en ‘Media and Communications’ en Goldsmiths College (University of London), trabajó como investigadora en el think-tank New Local Government Network.
Ha publicado diversos artículos académicos sobre temas de percepción de riesgos y la influencia de los medios en revistas como el International Journal of Consumer Studies, Journal of Socio-Economics y LSE Discussion Paper Series.
Marta es de Barcelona, es licenciada en Ciencias de la Información por la Universidad Autónoma de Barcelona (1996) y tiene un postgrado en Gestión de la Comunicación por ESADE.
Despres de quatre anys a The Future Foundation, la Marta es actualment la responsable de l’equip d’Intelligence. S’encarrega de la gestió dels continguts del servei nVision i de la creació de nous continguts. Sovint fa presentacions a clients sobre temes de tendències de consum. També s’ocupa de supervisar comptes de clients diversos com ara Ikea, Mazda i EasyJet.
Anteriorment, la Marta va treballar a Barcelona com a Product Manager en el sector de la motocicleta (Derbi Nacional Motor S.A.) i com a responsable de comunicació interna a la Universitat Oberta de Catalunya. Es va traslladar a Londres l’any 2002, i després de completar un Màster en ‘Media and Communications’ a Goldsmiths College (University of London), va treballar com a investigadora en el think-tank New Local Government Network.
Ha publicat diversos articles acadèmics sobre temes de percepció de risc i la influència dels mitjans en revistes com l’International Journal of Consumer Studies, el Journal of Socio-Economics i LSE Discussion Paper Series.
La Marta és de Barcelona, és llicenciada en Ciències de la Informació per la Universitat Autònoma de Barcelona (1996) i té un postgrau en Gestió de la Comunicació per ESADE.
Matt Taylor - Head of Quantitative Analysis
Matt joined the Future Foundation in 2006 and as Head of Quantitative Analysis has responsibility for ensuring the ongoing quality of our data analysis, in terms of both insight and rigour. He is involved in every aspect of research, from design to analysis to regularly presenting our findings to clients. As well as this he oversees all forecasting and modelling work for both our nVision services and more numerical consultancy projects and is the Editor of nVision’s QuantExpress platform.
Matt is also heavily involved in all elements of the Future Foundation’s innovation process, from the strategic use of our proprietary data right through to concept development.
Matt graduated from University College London in 2006 with an Honours degree in Economics & Statistics specialising in econometrics, time series modelling and probability theory.
Nikhil Shah - Head of UK Content
Nikhil is responsible for maintaining and enhancing the quality of all content on the Future Foundation's flagship insight product, nVision UK. His role is to proactively identify client needs and respond to them quickly and effectively.
Directly responsible for the quantitative analysis and business intelligence teams, he also works closely with the heads of research and editorial to ensure that our content evolves to keep pace with client needs in a rapidly changing consumer environment.
Parimal Makwana - Senior Analyst
Parimal joined the Future Foundation in Sept 2008 and works within the editorial team. As a Junior Analyst, she is responsible for updating and writing new and timely content for nVision. She also looks after a number of nVision client accounts including Orange and The Energy Saving Trust within her role as an Account Manager.
Parimal graduated from the University of Warwick in 2008 with B.A. in English and French. As part of her degree, she also spent a year working in France teaching English in a lycée within a Parisian suburb.
Richard Nicholls - Economics Editor
Richard joined the Future Foundation in July 2007 and is now the Future Foundation’s Economics Editor. He was heavily involved in the Future Foundation’s response to the recession, including a central role in composing nVision’s recession-edition Central Scenario document and the New Normal project as well as writing a number of reports and articles such as the monthly Economic Snapshot.
Richard works within the Business Intelligence team in which his primary responsibility is to manage the content of the nVision UK service. Richard also writes and revises reports, manages several client accounts, works on consultancy projects and has spoken at Changing Lives conferences.
Before joining the Future Foundation, Richard was a Research Executive at a major international market research agency. He graduated in 2004 with a degree in Philosophy, Politics and Economics from Oxford University and in his spare time is currently studying for an MA in Philosophy with the Open University.
Tommaso Gennari - Senior Analyst
Tommaso joined the Future Foundation in July 2008, as an Analyst within the quantitative team.
He graduated from University of Bologna (Italy) in 2000 with an Honours degree in Statistics and Social Sciences. His expertise focuses on advanced statistical techniques and survey methodology, combined with a broad and in-depth knowledge of socio-economic issues.
In his present role, Tommaso carries out tasks both for consultancy projects and for the nVision service. He specialises in advanced statistical analysis, including consumer segmentation, longitudinal analysis of the British Household Panel Survey, in depth analysis of our proprietary Changing Lives research, and cross-country European analysis via Eurobarometer and the European Social Survey. He looks after the quality of quantitative data both for Changing Lives and consultancy projects, and he manages aspects related to the weighting procedures of the surveys used within the company. Finally, he also collaborates with nVision editorial activity, writing reports and analysis for nVision.
Before joining the Future Foundation, Tommaso worked for five years as Researcher and Survey Statistician at Provincia di Bologna (a Local Government in Italy), he designed and carried out the Annual Report on Labour and the Economy in Bologna (Italy) for a major Trade Union, lectured in Statistics for Social Science at the University of Bologna, and worked as Researcher at the New Media Unit in GfK-Eurisko (Milan).
Tommaso è analista nel team Analisi quantitative della Future Foundation da luglio 2008. È incaricato di svolgere analisi statistiche complesse, al fine di comunicare ai clienti gli effetti che cambiamenti sociali, opinioni e comportamenti dei consumatori hanno nelle aree di loro interesse.
Tommaso si è laureato con lode in Scienze statistiche e sociali all'Università di Bologna nel 2000. È esperto in analisi statistiche avanzate e in metodologie quantitative, e dotato di vaste e profonde conoscenze in ambito socio-economico.
Prima della Future Foundation, Tommaso ha lavorato per cinque anni come ricercatore e statistico al MeDeC-Centro Demoscopico Metropolitano della Provincia di Bologna, ha progettato e realizzato l'Osservatorio sull'economia e il lavoro di Bologna per IRES Emilia-Romagna, è stato docente di Statistica all'Università di Bologna e ha lavorato come ricercatore al Dipartimento New Media di GfK-Eurisko.
Vivienne Gillan - Commissioning Editor of nVision
Vivienne joined the Future Foundation in 2005. As Editor of nVision, she is responsible for driving the editorial direction of much of our thinking, overseeing the production of the written content on nVision and writing many reports herself. She also manages a number of clients across different sectors.
Prior to joining the Future Foundation, Vivienne worked as a Consultant at The Henley Centre for Forecasting and as a Strategy consultant at the retail design consultancy 20|20. She has worked with many blue-chip clients including British Telecom, Unilever, Coca-Cola and Orange.
Vivienne graduated in 2000 with a B.A. in Modern Languages from Oxford University.
Vivienne a rejoint la Future Foundation en 2005. En tant que Rédactrice en chef au sein du service nVision, elle supervise la rédaction et l’édition de la majorité de nos réflexions ; elle est aussi l’auteur de nombreux rapports. Elle gère également un certain nombre de clients sur différents secteurs.
Avant de rejoindre la Future Foundation, Vivienne a travaillé comme conseillère chez The Henley Centre, au sein du département des prévisions et en tant que conseillère en stratégie et projets au sein du cabinet d’études d’agencement de magasins 20-20. Elle a collaboré avec plusieurs clients de premier ordre tels British Telecom, Unilever, Coca-Cola et Orange.
Vivienne a obtenu une licence (B.A.) en Langues Modernes à l’Université d’Oxford.
Research
Katie is Head of Research with a particular responsibility for quantitative research. Her work encompasses individual clients projects, consortia projects and research commissioned for the Future Foundation itself. She is involved in all aspects of the research process, from questionnaire and survey design through to analysis and presentation of results to clients.
Katie graduated from the University of Sheffield in 2002 with a B.A. (Hons) degree in French and Business Studies.
Katie has 6 years market research experience and prior to joining the Future Foundation worked in research roles at The Henley Centre, BMRB and Mediaedge:cia. She has worked with a wide range of clients including AOL, BT, IPC Media, Guardian, Xerox and Sony Ericsson.
Claire Jennings - Research Consultant
Claire joined the Future Foundation as a Research Assistant. As a member of the Research team she works closely with our Head of Research on projects featuring original study, and is actively involved in the design and implementation of research projects.
Claire graduated with a Bsc (Hons) degree in Psychology from the University of Leeds in 2006. Prior to joining the Future Foundation in October 2007, Claire worked as an assistant within ITV Plc’s Knowledge Management department.
Client Services
Yasmine Baladi - Head of Client Initiatives
Yasmine is our Head of Client Initiatives for nVision UK and Europe. Within this role she is responsible for strategic implementation, marketing to clients, client retention and invoicing. She personally manages a number of clients including UKTV, Barclays, Saatchi & Saatchi, Tesco and Oxfam. She is a regular presenter at both internal and external conferences and runs a number of client workshops and seminars.
Yasmine joined the Future Foundation in May 2003. She graduated from the University of Surrey where she gained a BSc Hons in Applied Psychology and Sociology. Prior to starting at the Future Foundation she worked for a police research department at the Home Office and worked across Europe, whilst travelling.
Nick Siantonas - Account Manager, Advertising Branding & Communications
Nick joined the Future Foundation in November 2007 as Client Services Manager working on a wide range of European accounts including The Discovery Channel and Card Protection Plan. Nick is now a Senior Account Manager looking after all our clients in the advertising, branding and communications sectors. Nick’s primary role is to manage client relationships with our major advertising clients, including Saatchi & Saatchi, BBH and McCann Erickson, as well as this he provides tailored insights for these clients on a regular basis. During his time at the Future Foundation he has worked on a number of projects in Eastern Europe, including Tesco’s Brand review in Poland, Hungary, Czech Republic and Slovakia and ‘Trends in Eastern European Finance’ for PZU in Poland. He also regularly presents at client sites and facilitates a range of workshops including FutureProofing.
Nick graduated from the University of Sheffield in 2007 with a BA (Hons) in Economics and Politics. His past work experience includes conducting qualitative analysis on a now published survey during his time at a management consultancy.
Jonnie Taylor - Client Services Executive
Jonnie joined the Future Foundation in March 2006. He was previously a part of the sales team focussing on generating new business for either nVision or for the wider Future Foundation Group.
Since October 2007, Jonnie became our Client Services Executive. Jonnie’s fundamental role is to look after our clients in his capacity as an Account Manager by providing insights and re-analysing current data. He looks after a number of accounts including Yahoo!, nPower and Coors. He regularly trains clients to use the nVision service as well as presents at client sites and FutureProofing workshops.
Jonnie’s previous role before joining us was for Abbey National where he assisted customers in making the correct decisions in their finances. Before joining the Future Foundation, Jonnie studied in business studies and psychology.
Business Development
Natalie Allsopp - Head of Business Development
Natalie joined the Future Foundation in 2007. She was recently promoted to Head of Business Development after working as a Business Development Manager for the past 3 years.
Natalie is responsible for researching and winning new clients for our nVision UK and European service across our six key business sectors. In particular Natalie cultivates new relationships within creative and media agencies.
Prior to working at Future Foundation Natalie spent 4 years working as a fashion designer and has also spent time researching fashion trends on a freelance basis.
Her wider interest in consumer trends comes from her time spent in the fashion industry and also through researching business ethics within the industry as part of her dissertation which focused on corporate social responsibility and citizen brands.
Natalie graduated in 2003 from London College of Fashion with a First Class BA (Hons) Product Design and Development for the Fashion Industries.
Marketing
Josie Watson - Marketing Manager
As Marketing Manager, Josie has accountability for the key marketing functions within the organisation. Her responsibilities include development and maintenance of marketing materials, keeping our 150 nVision subscribers up to date with new analysis and data and managing the design and execution of our events programme, including our annual flagship conference State of the Nation, and our European and UK based Changing Lives conferences. Josie also manages the continual upkeep and development of our website.
Prior to joining the Future Foundation in October 2006, Josie worked for Fossil UK in their Marketing department.
Josie graduated from Keele University in 2006 with a dual honours degree in Business Marketing and French, during which time she spent an academic year studying at ICHEC University in Brussels studying Marketing alongside French culture and language disciplines.
Philip Smith - Graphic Designer
Philip joined the Future Foundation in 2008, acting as a brand guardian, providing graphical support at all levels. He is responsible for maintaining and developing the company's branded materials for both internal and external use, including designing templates, bespoke charts and illustrations over a variety of media.
Philip graduated from the University of Westminster in 2002 with a BA (Hons) in Illustration. Prior to joining the Future Foundation, he worked as an in-house designer for Research International and produced storyboards as a freelance illustrator.
Communications
Addween Sacha - Communications Manager
Addween joined the Future Foundation in 2005 working firstly as a Senior Consultant, and then moving on in 2007 to become Account Director for Media and Leisure where she managed several major clients including Associated Newspapers, Penguin, Arriva and easyJet.
In 2009 she took on the role of Communications Manager, where she is the senior facilitator for internal communications as well as being responsible for all external communications. Her role encompasses handling press enquiries, coordinating networking and events, as well as managing all Future Foundation credentials.
Having graduated from the University of London, Royal Holloway and Bedford New College with a BA (Hons) degree in Economics and Sociology, Addween joined IPC magazines where she worked on advertising, trade marketing, new product launches, circulation, research and analysis. Following that she moved into the world of FMCG working firstly for Nestle as a category analyst and later moving on to Danone where she was research manager. She has also spent some time working as a planner for Forward, a major customer magazine and direct marketing agency and at COI, on marketing and events.
